Permits are issued for the temporary display of vertical banners from city street lighting poles. Applications require a list of specific poles to be used and submittal of the proposed design, size and wording on the banner. The application outlines city policy regarding banner content, for example, the city prohibits banners that advertise a business, commercial product or gambling. Banners are not allowed on aluminum poles. The fee for display of vertical banners is $15.00 per pole for one year, with additional fees for renewal. The fee for cross street banners is $30.00 per side to be attached. Cross street banners must identify events held near their display and may be displayed for a maximum period of three weeks, for example, one week prior to the event and for the duration of the event. Cross street banners may not be hung from any city owned pole. In both cases, the permittee is responsible for hanging the banners, maintaining them and removing them.